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engagements · fixed scope · fixed price

we write the copy, and we spec the voice it's written in.

Four ways to work with Cadenza — a two-week positioning sprint, a full site copy system, a lifecycle email suite, and an ongoing voice retainer. Every scope is defined before it starts, and every quote is a number, not a range you have to chase.


the four engagements

pick the scope that fits your stage

Each sheet below lists exactly what ships, how long it takes, and what it costs. No hourly meter, no vague "discovery phase" — the deliverable list is the contract.

foundation

positioning sprint

Two weeks to the document everything else is written against. We interview your PM, read two customer calls, and come back with a messaging architecture your whole team can hold to.

  • Positioning statement — one defensible sentence
  • Three ranked value propositions, mapped feature → benefit
  • Objection table for the top five buyer hesitations
  • A tested homepage one-liner you can ship same day
$3,850fixed · 2 weeks
best forpre-rewrite teams revisionstwo rounds deliveryone reference doc
book the sprint
most picked

site copy system

The full marketing site, written to move a visitor from skim to trial — plus the voice guide that keeps your next ten pages sounding like these four. Starts from a positioning sprint if you don't have one.

  • Home, product, pricing & about — CMS-ready drafts
  • Lexicon: the words you use, the words you never do
  • Tone sliders + a do/don't sheet for your writers
  • Section-by-section notes on why each line earns its place
from $8,6004–6 weeks
best forseed → series-a revisionsthree rounds deliverydrafts + voice guide
scope the site
retention

lifecycle email suite

Onboarding, activation, expansion, and win-back sequences mapped to real product events — first deploy, first invite, stalled setup — so every message arrives at the trigger, not on a calendar.

  • Four sequences, copy-complete and ESP-ready
  • Event map: which product signal fires which message
  • Subject-line variants built for your deliverability
  • A flow diagram your lifecycle lead can wire up
from $5,200per suite
best forlive-product teams revisionstwo rounds deliverydocs + flow map
plan the suite
ongoing

voice system retainer

An embedded copy function on a monthly cadence. Release notes, landing pages, in-app microcopy, the occasional sales deck — all held to your documented voice, all back within three business days.

  • A defined monthly deliverable list — no surprise overages
  • 3-business-day turnaround SLA on standard requests
  • Quarterly voice-guide refresh as the product grows
  • A standing Slack channel with the writer, not an inbox
$4,400per month
best forseries-a → c term3-month minimum deliveryrolling cadence
talk retainer
how an engagement runs

from kickoff to a voice you can hand off

The same four moves on every project, whether it's a two-week sprint or a standing retainer. You always know which stage we're in and what lands next.

01

listen

A kickoff with your PM, two recorded customer calls, and access to docs, tickets, and win/loss notes. We read the words your buyers already use.

02

specify

We draft the voice system — positioning, lexicon, tone sliders — and pressure-test it against your funnel. If we can't write the next sentence from it, it isn't done.

03

write

Copy against the spec, not against a mood board. You get drafts with margin notes explaining why each line is doing the job it's doing.

04

hand off

CMS-ready copy plus the reference doc your team, your agency, and your next hire can all write from. The voice outlives the project.


à la carte

smaller jobs, same documented voice

Bolt these onto any engagement, or run one standalone. Each is a fixed scope with a fixed price — handy when you need one thing fixed well, fast.

messaging teardown

$950

A written audit of your current site and emails — where the voice drifts, which claims hedge, and the three edits with the highest leverage. Delivered as a prioritized memo.

homepage one-liner lab

$650

Five candidate one-liners for your hero, each with the positioning logic behind it, plus a recommendation. For teams who know the page is fine but the first sentence isn't.

sales deck narrative

$2,400

The story spine for a pitch or demo deck — slide-level headlines and talk track written to the same voice as the site, so marketing and sales stop contradicting each other.

in-app microcopy pass

$1,800

Empty states, error messages, button labels, and tooltips rewritten against your voice guide — the strings that quietly shape how your product feels to use.


at a glance

which engagement fits you

Not sure where to start? Match your situation to a row. When two look close, the sprint is almost always the right first step — the rest build on it.

  positioning sprint site copy system email suite voice retainer
best for teams about to rewrite seed → series-a live-product teams series-a → c scale-ups
you get messaging architecture full site + voice guide four lifecycle sequences ongoing copy, held to spec
timeline 2 weeks 4–6 weeks 3–4 weeks rolling, 3-day SLA
revisions two rounds three rounds two rounds within the cadence
price $3,850 from $8,600 from $5,200 $4,400/mo
ready to start?

tell us your stage, and we'll scope the right one.

Send your page count, your product stage, and the sentence that currently sounds off. You'll get a fixed scope and a number — usually within two business days.